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Stop Focusing on Cost-Per-Lead When Measuring the Success of Your Demand Generation Webinars
If you’ve been following our Lead Gen Blog, you know that DMP advocates a multi-touch process and webinars, when done right, are very effective demand generation tactics. Our guest blogger is DMP partner….
7 Things Your B2B Lead Generation Prospects Need To Hear
Making any kind of decision requires information. When you are at a restaurant you have never been to before, you need information to place your order. Unless someone you know has highly recommended….
The Lead Generation Battlefield
A view from the trenches As the VP of Operations of a 23 year B2B lead management services firm, I have been directly involved with hundreds of B2B sales lead campaigns resulting in….
Get Sales Leads that Convert! 5 Ideas That Really Work
So you’ve tried gathering leads for your sales team only to find they aren’t even using them because they quickly found they were a waste of time? Now they won’t even look at….
How To Generate B2B Sales Leads in a Weak Economy
What is a weak economy anyway? Generally this translates into less market growth in which to sell. It means that unless you can find and are capable of doing business in those few….
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Our clients say that the DMP methodology and dedicated staff consistently deliver higher-quality sales leads that turn into a sales pipeline — achieved at a lower cost than if they had done it themselves.
“The comments put in by your people are accurate and the customers agree with the notes. That is not always the case with other telemarketing companies.
“Also, you enable strong relationships with us (the customer), you work within our requirements (scripts), and you do very well. I always enjoy calling a lead sent to me from DMP."
