We are often asked, “How can I prove that the changes I’ve made are helping to improve our lead-to-sales funnel?” The answer is…. KPIs. Here are some of the key performance indicator (kpi)….
In our 25 years of providing b2b sales lead pipeline building services, we have developed hundreds of millions of dollars in sales pipeline for our b2b customers. Along the way, we’ve accrued a….
As each quarter winds down, you and your team no doubt review your marketing lead-to-sales pipeline conversion rates. How are you doing? If the funnel conversion metrics are lower than expected or you….
If you’ve been following our Lead Gen Blog, you know that DMP advocates a multi-touch process and webinars, when done right, are very effective demand generation tactics. Our guest blogger is DMP partner….
If you’ve been following our blogs or reading our whitepapers, you know how we feel about multi-touch campaigns: they are an absolute necessity to generating qualified, sales-ready leads in the B2B arena. And….
Assess prospect data accuracy The fact is, your prospect database is only as good as the accuracy of the data, and it is a never-ending task keeping the data clean and current. People….
It’s a fact: in today’s business climate, it takes much longer to reach decision makers. It seems that our best efforts at creating content and value, as well as our ability to broadcast….
Once you have defined your ideal sales-ready qualified lead and determined the number needed to hit your annual sales revenue goal, the next step is to create plans to get the lead gen….
So is Outbound the new Inbound? Or Inbound the new Outbound? Or should we call them Rebound or better, yet, Unbound? It appears that the people who named this inbound thing only looked….
This condition is generally caused by having problems with generating a healthy sales pipelines. It creates frustration accompanied by feelings of inadequacy and insecurity. You Need a Professional Marketing Funnel Management Agency Symptoms….
Direct Marketing Partners humanizes lead generation, marketing automation and the tech stack by inserting voice and intelligence at just the right time! We gain the right to communicate and drive revenue for our customers.
