It’s impossible to manage what you can’t measure.
Many companies have a limited view of the metrics in their lead generation programs, making it difficult to track the lead-to-customer journey and get accurate KPI benchmarking.
With DMP, your metrics become quantifiable and measurable, so you can effectively align with your marketing KPIs. We provide crystal-clear visibility with multi-channel funnel reporting of your dreams and then translate those campaign reports and ROI data into actionable intelligence you can use.
Through sales funnel reporting, you will know end-to-end conversion metrics — including:
Our lead-to-sales pipeline conversion optimization helps correct any leaks while identifying low-hanging fruit that may have been missed. We benchmark sales performance metrics at each stage in the funnel — including the often-overlooked mid-funnel — to continuously improve campaign performance.
DMP’s campaign reporting services are second to none in structure, clarity, and information. We deliver:
Take a peek at some of our sample reports:
Our clients say that the DMP methodology and dedicated staff consistently deliver higher-quality sales leads that turn into a sales pipeline — achieved at a lower cost than if they had done it themselves.
Direct Marketing Partners (DMP) is your sales-pipeline as-a-service partner. DMP takes a different approach to building B2B lead-to-sales funnels. The key is our team of experts and full-funnel portfolio of services. An end-to-end integrated go-to-market tactical process of Data + Digital Marketing + SDR Prospect Outreach + Conversion Metrics that tells the full-funnel story, all under one roof. Check us out.