It’s impossible to manage what you can’t measure.
Many companies have a limited view of the metrics in their lead generation programs, making it difficult to track the lead-to-customer journey and get accurate KPI benchmarking.
With DMP, your metrics become quantifiable and measurable, so you can effectively align with your marketing KPIs. We provide crystal-clear visibility with multi-channel funnel reporting of your dreams and then translate those campaign reports and ROI data into actionable intelligence you can use.
Through sales funnel reporting, you will know end-to-end conversion metrics — including:
Our lead-to-sales pipeline conversion optimization helps correct any leaks while identifying low-hanging fruit that may have been missed. We benchmark sales performance metrics at each stage in the funnel — including the often-overlooked mid-funnel — to continuously improve campaign performance.
DMP’s campaign reporting services are second to none in structure, clarity, and information. We deliver:
Take a peek at some of our sample reports:
Our clients say that the DMP methodology and dedicated staff consistently deliver higher-quality sales leads that turn into a sales pipeline — achieved at a lower cost than if they had done it themselves.
Direct Marketing Partners humanizes lead generation, marketing automation and the tech stack by inserting voice and intelligence at just the right time! We gain the right to communicate and drive revenue for our customers.
