Category: Marketing

16 Marketing Myths, Part 3

Recently, industry leader and mentor, Jim Obermayer of the Sales Lead Management Association asked for thoughts about marketing myths. So my staff and I put our collective heads together and came up with….

16 Marketing Myths, Part 2

16 Marketing Myths, Part 1

Can You Handle the Truth? What People Say About Marketers and Vice-Versa

With this title, you might be expecting me to blurt either Tom Cruise character Lieutenant Daniel Kaffee’s line “I want the truth!” or Jack Nicholson character Colonel Jessup’s “You Can’t Handle the Truth!….

Tom Judge Presenting at DMA 2013 In Chicago

Our very own VP of Strategy, Tom Judge, will deliver two presentations at the DMA’s worldwide annual conference “DMA13” in Chicago in October, 2013. The First: 11 Tips From the Front Lines To….

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