Metrics Reporting and Analytics
Understand Your Marketing Campaign Results and Pipeline
Most companies have limited view of the metrics in their lead gen programs. They can’t manage what they can’t measure
With Direct Marketing Partners, your funnel metrics become quantifiable and measurable through our ability to benchmark the metrics at each stage in your funnel, including the mid-funnel, and continuously improve campaign performance.
With DMP you will know:
- Your lead funnel conversion rates
- What each lead is costing you
- How much it’s worth in potential revenue and pipeline
- Where the potential problems lie that might require a new strategy.
DMP’s Campaign Reporting Services are second to none in structure, clarity and information. A few of the benefits provided are:
- Insight and actionable intelligence to help you better invest your marketing dollars
- Productivity tracking
- Recording of the cumulative sales pipeline and ROI
- Accountability
At Direct Marketing Partners, campaign reports and ROI data are translated into actionable intelligence—reports that are deep yet intuitive to access and to use. Please have a look.
inbound lead qualification & chat report
outbound prospecting funnel report
marketing campaign source & list results tracking
audience acquisition
I can tell you that from all of the different telemarketing programs that generate leads for me to qualify - the success rate I have with your leads is TEN TIMES BETTER than any other telemarketing lead I’ve seen. I have been doing this job for four years now. The comments put in by your people are accurate and the customers agree with the notes. That is not always the case with other telemarketing companies.
Also, the way your company is organized - you enable strong relationships with us (the customer) and you work within our requirements (scripts) and you do very well. I always enjoy calling a lead sent to me from DMP.
Also, the way your company is organized - you enable strong relationships with us (the customer) and you work within our requirements (scripts) and you do very well. I always enjoy calling a lead sent to me from DMP.
Oracle/Sun Microsystems
If you are a business looking for a result driven revenue commitment and integrated outbound marketing, then look no further than Debra da Costa and her team at Direct Marketing Partners (DMP). With over 20 years in the IT sales and marketing space, I have had the opportunity to partner with Debra and her team throughout my career and not only have they always achieved the goal set in front of them, they became an integral part of my marketing capability and programs. Not your run-of-the-mill telemarketing organization - DMP delivers results based on knowledge and follow through. They become an extension of your selling and marketing - which makes them standout amongst the lead, sales and marketing agency outsource landscape.
Priasoft
We have outsourced the lead management function in the Americas to Direct Marketing Partners (DMP), a world class marketing organization. With these changes, all lead development and management will now be the responsibility of the Field Marketing teams. They will be ensuring that the leads are “sales ready” leading to a better lead flow to our sales people and partners.
CRM company
Great job, DM. Tyson is among the top 100 largest employers in the country and we have never been able to connect with them. Keep up the good work. Thanks.
Also, the way your company is organized - you enable strong relationships with us (the customer) and you work within our requirements (scripts) and you do very well. I always enjoy calling a lead sent to me from DMP.
Also, the way your company is organized - you enable strong relationships with us (the customer) and you work within our requirements (scripts) and you do very well. I always enjoy calling a lead sent to me from DMP.