Outbound Pipeline Demand Generation

Outbound B2B Demand Generation

DMP Can Help Improve Your Lead-to-Sales Funnel

fixing leaky funnels is what we do

Direct Marketing Partners will support you with some or all of the moving parts in your pipeline building strategies. DMP identifies the problems and we focus only on solving those problems. If you are responsible for demand creation/lead generation, you may be facing challenges with your funnel process involving some or all of the following:

target, clean and timely response to your prospects:

  • Target Prospect Lists/Data Appends/List Builds
  • Account Based Marketing (ABM)
  • Inbound Response Center: Digital Programs, Website Inquiries, Registrations, Toll-Free Numbers)
  • Audience Acquisition

deliver Marketing Qualified Leads into the mid-funnel for final qualification

  • Sales Development Rep (SDR) Teams and Tools
  • Lead Nurturing/Lead Qualification
  • Sales Qualified Leads
  • Appointment Setting
  • Channel Partner Programs
  • Webinars
  • Chat Support

working to deliver Sales Qualified Leads to the sales team

  • Sales Qualified Leads in The Hands of The Sales Team
  • Client-Owned Sales Process
  • Customer Service

Campaign and Lead Management:

  • Lead Handoff & Tracking into Pipeline
  • Metrics Reporting & Analytics
  • Prospect Database Management
  • CRM Data Integration
  • International Campaigns & Localizations
  • Compliance Issues 

Our Sales Development Rep (SDR) teams, tools and infrastructure can be an extension of your team and will close the hidden gaps that plague most companies. Where needed, Direct Marketing Partners will deploy its expert staff and technology. This includes the power of the personal phone call/human touch combined with an array of e-marketing technology tools to provide you with powerful business benefits and improved efficiency at a lower cost.

we’ve raised the bar on lead quality:

We set our lead qualification and nurturing process around delivering qualified leads that meet your sales team’s custom criteria. Our award-winning process will  support each qualified lead with:

  • Accurate Data Supplied to your CRM System
  • An Appointment Set and an Invitation Sent for your Sales Reps
  • A PDF of the Lead Form with all Details
  • An Audio Call Recording of the Qualifying Conversation

Sales teams tell us they like this package because they can see and hear the prospect’s pain points and their sense of urgency as they prepare their sales calls.

I can tell you that from all of the different telemarketing programs that generate leads for me to qualify - the success rate I have with your leads is TEN TIMES BETTER than any other telemarketing lead I've seen. I have been doing this job for four years now. The comments put in by your people are accurate and the customers agree with the notes. That is not always the case with other telemarketing companies. 

Also, the way your company is organized - you enable strong relationships with us (the customer) and you work within our requirements (scripts) and you do very well. I always enjoy calling a lead sent to me from DMP
MATT GARRADIS
I think the DMP system here makes sense… So to be clear what I am saying is that after you spend $156k annually on DMP you get $3.3M annually in added bookings/revenue. Great return on our investment. My 2 cents.
MH
We have outsourced the lead management function in the Americas to Direct Marketing Partners (DMP), a world class marketing organization. With these changes, all lead development and management will now be the responsibility of the Field Marketing teams. They will be ensuring that the leads are “sales ready” leading to a better lead flow to our sales people and partners.
LW
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I can tell you that from all of the different telemarketing programs that generate leads for me to qualify - the success rate I have with your leads is TEN TIMES BETTER than any other telemarketing lead I’ve seen. I have been doing this job for four years now. The comments put in by your people are accurate and the customers agree with the notes. That is not always the case with other telemarketing companies.

Also, the way your company is organized - you enable strong relationships with us (the customer) and you work within our requirements (scripts) and you do very well. I always enjoy calling a lead sent to me from DMP.
Matt Garradis
Matt GarradisSales
Oracle/Sun Microsystems
If you are a business looking for a result driven revenue commitment and integrated outbound marketing, then look no further than Debra da Costa and her team at Direct Marketing Partners (DMP). With over 20 years in the IT sales and marketing space, I have had the opportunity to partner with Debra and her team throughout my career and not only have they always achieved the goal set in front of them, they became an integral part of my marketing capability and programs. Not your run-of-the-mill telemarketing organization - DMP delivers results based on knowledge and follow through. They become an extension of your selling and marketing - which makes them standout amongst the lead, sales and marketing agency outsource landscape.
MARCELLA P. MAZZUCCA-ARTHUR
MARCELLA P. MAZZUCCA-ARTHURChief Marketing Officer
Priasoft
We have outsourced the lead management function in the Americas to Direct Marketing Partners (DMP), a world class marketing organization. With these changes, all lead development and management will now be the responsibility of the Field Marketing teams. They will be ensuring that the leads are “sales ready” leading to a better lead flow to our sales people and partners.
LW
LWMarketing Director
CRM company
Great job, DM. Tyson is among the top 100 largest employers in the country and we have never been able to connect with them. Keep up the good work. Thanks.

Also, the way your company is organized - you enable strong relationships with us (the customer) and you work within our requirements (scripts) and you do very well. I always enjoy calling a lead sent to me from DMP.
BK
BKRegional Vice President Healthcare High Tech